Playtalkread.scot is a website run by the Scottish Government. This website will soon be migrating to Parent Club (www.parentclub.scot) and you will then receive emails from parentclub.scot. This Privacy Policy forms part of the Terms of Use of this website (www.playtalkread.scot). This Privacy Policy also relates to any other personal data Playtalkread.scot collects when providing services.

The Scottish Government is the devolved government for Scotland and had its headquarters at St Andrew’s House, Regent Road, Edinburgh EH1 3DG.


This privacy statement explains how the Playtalkread.scot website collects and uses personal information about you to provide you with services.  In general terms, Playtalkread.scot collects and uses personal information about you to:

to provide you with services, activities or online content, to provide you with information about them and to deal with your requests and enquiries;
to provide you with the most user-friendly online navigation experience;
we may also show you relevant advertising on third party sites;
to use IP addresses and device identifiers to identify the general location (country or city) of users to block disruptive use, and to establish the number of visits from different countries;
for analysis and research purposes so that we may improve the services offered by Playtalkread.scot. This can include using geo-demographic information from external sources, where this helps us ensure we are making something for everyone;
we may also use and disclose information in aggregate (so that no individuals are identified) for marketing and strategic development purposes.


visit our website (including cookies, IP addresses, hostnames and search engine);
sign up for our newsletter. If so we collect your first name, last name and your email address.
use our social media channels (Twitter, Facebook, Youtube); * If you contact us, we collect your email address, contact phone number and any other personal data contained in your message. If you contact us asking for information, we may need to contact other government bodies to find that information. Once you have received a reply, we will keep a record of your message for a maximum of three months for reference and audit purposes, after which it will be deleted unless otherwise in order to stay in contact with you about supporting the work of Playtalkread.scot.


Playtalkread.scot website contains hyperlinks to websites owned and operated by partners and third parties. These partner and third-party websites have their own privacy statements, which will let you know how personal information collected on those websites will be used. Third party websites are also likely to use cookies, and will have their own policy on this also.  We therefore urge you to review their privacy statement and cookies policy when using these websites. We do not accept any responsibility or liability for the privacy practices of such partners or third-party websites and your use of such websites is at your own risk.


At an advertiser's discretion, Google Analytics data may be examined in concert with data about Playtalkread.scot ads that have been shown using the Google Display Network. Thus, Playtalkread.scot can understand how anonymous users interacted with the advertiser's website after seeing Playtalkread.scot ads.

Playtalkread.scot may use this data to inform and optimize our ad campaigns.

Visitors may opt out of our use of Analytics by visiting the Google Analytics Opt-out page.


Third party vendors, including Google, may show Playtalkread.scot ads on sites on the internet. Third party vendors, including Google, use cookies to serve ads based on a user's prior visits to Playtalkread.scot website.

We may also use analytics data to serve ads based on a user's prior visits to our website, as well as to develop remarketing lists for customised campaigns (Remarketing Lists for Search Ads). Users may opt out of Google's use of cookies by visiting the Google advertising opt-out page. In addition, you may also opt out of third party vendor's use of cookies by visiting the Network Advertising Initiative opt out page.


Playtalkread.scot uses a variety of social media channels and any data captured by Playtalkread.scot via these channels will be done so with your consent.

Social media channel advertisers will be required to obtain consent from users for the collection of data for personalized ads (e.g. remarketing tags to build audience lists) and for the use of cookies where legally required (e.g. conversion tags).

Social channels we use can be found below:

Twitter Facebook Youtube


Playtalkread.scot may contact you in relation to any service, activity or online content to ensure that Playtalkread.scot can deliver services or in relation to any correspondence we receive from you or any comment or complaint you make to Playtalkread.scot.


You have a right of access to any personal data we hold about you, by making a Subject Access Request (SAR).

In addition, if you believe that the data we hold is inaccurate or incomplete you can ask us to update our records. If you are unhappy with the way in which we process your personal data you can request that we stop or restrict the processing we complete using your personal data or ask us to delete the personal data we hold about you.

In some circumstances we may not be able to comply with your request. This is because some of these rights are conditional and can only be applied in certain circumstances and/or where there is no compelling reason to continue to process your personal data.


The Data Protection Officer Data Protection and Information Assets Team V Spur Saughton House Broomhouse Drive Edinburgh EH11 3XD
Email: This email address is being protected from spambots. You need JavaScript enabled to view it.
You can also report any concerns here: https://ico.org.uk/concerns/handling/